There are two famous aphorisms about online marketing. “Content is king.” and “Money is in the (email) list.” Both expressions have a point. They summarize the decade long experience of online marketers. Content and email lists are critical components of online marketing. There is a third component that doesn’t have its own aphorism yet. That […]
What are my content marketing goals? How do Medium stats serve my content marketing goals? What would be the ideal Medium stats? How can I track extra Medium stats? How could I use the extra Medium stats to optimize my content marketing goals? Medium Stats vs Overall Content Marketing Goals In the last two weeks, […]
Yesterday, I published a post about CoSchedule Headline Analyzer. CoSchedule is a paid online marketing management platform. They offer the headline analyzer as a free tool to promote their main business. The Need for a Marketing Management System Even though I have a single author blog, I could make use of a marketing management system. […]
